Topical Gear

Topical Gear makes innovative gear for female athletes that aid in injury prevention and rehab. Our goal was to create a strong and bold image that didn’t fall prey to stero-typical “feminine” aesthetics. Because Topical Gear’s products are based in exciting sports-medicine research, we also wanted to establish authority within the physical therapy and coaching arenas.

Deliverables (some not shown): Logo, Product Logo Family, Website, Brochure, Stationery, Promotional “Injury Prevention” Deck of Cards, Exhibit Multi-Panel Banners, Exhibit Tents + Table Cloths, Packaging Materials

2010-2013 Topical Gear Branding